New Delhi, April 2026: In a move set to disrupt India’s premium smart TV pricing curve, Coocaa, a sub-brand of Skyworth, has launched its 75-inch Mini LED Google TV under the MINI75Q series on Flipkart and Amazon at a headline-grabbing price of ₹59,999.
With this launch, Coocaa is directly challenging the traditionally high-entry barrier of large-screen premium TVs, bringing together 75-inch scale and next-gen Mini LED display technology at a price point typically associated with mid-range offerings.
At the heart of the new MINI75Q lies its advanced Mini LED backlighting system, which uses a significantly higher number of smaller LEDs to create more local dimming zones. This enables tighter control over brightness and contrast, delivering deeper blacks, higher peak luminance, and more refined colour accuracy. The result is a visibly sharper, more dynamic picture, particularly impactful in HDR content, dark scenes, and fast-moving visuals.
The expansive 75-inch screen further enhances immersion, positioning the TV as a compelling alternative to traditional home theatre setups. Combined with 4K Ultra HD resolution and advanced motion enhancement, the MINI75Q is designed to deliver fluid, high-clarity visuals across sports, films, and gaming.
Running on Google TV, the television offers a seamless smart experience with access to leading OTT platforms, personalised content discovery, and voice-enabled navigation, catering to the evolving consumption patterns of Indian households.
The TV also integrates robust audio output and multiple connectivity options, reinforcing its positioning as a complete, all-in-one entertainment solution. The launch comes at a time when India’s smart TV market is witnessing a clear shift towards larger screens and premium display technologies, but with price sensitivity continuing to shape purchase decisions. By aggressively pricing a 75-inch Mini LED TV, Coocaa is attempting to reset consumer expectations around value in the premium category.
Commenting on the launch, Sushovit Ranjan, Director of Sales & Marketing at Skyworth India Electronics Private Limited, said, “Consumers today are no longer choosing between size and quality; they expect both. With the 75-inch Mini LED TV, we are delivering a meaningful upgrade in viewing experience by combining large-screen immersion with advanced display precision. Importantly, we have done this while keeping pricing highly competitive, making premium technology more accessible to a wider audience. This launch reflects our commitment to putting the consumer first, bringing them better technology, better value, and a better overall experience.”
Now live on Flipkart and Amazon, the 75-inch MINI75Q signals Coocaa’s intent to compete aggressively in the large-screen segment while democratising access to next-generation display innovation.
About Coocaa
Coocaa is a sub-brand of Skyworth. Backed by over 30 years of smart TV industry expertise, it offers trusted quality and performance. Renowned for its innovation-led approach and world-class design, Coocaa has a strong global footprint across 9 countries and operates 6 advanced R&D centers. The brand has earned over 25 international design awards and holds a Guinness World Record for surpassing sales of 52,672 TVs. In India, Coocaa is supported by a robust network of 490+ service centers, reaffirming its commitment to quality, accessibility, and customer satisfaction. With a vision to make advanced entertainment technology accessible to all, Coocaa continues to redefine value in the smart TV segment.
